Blockchain Collectibles Gather Pace as Real Madrid and BVB Join SWAP
Fantastec’s blockchain-powered solution SWAP offers fans the chance to get digital collectibles like autographs or player cards. Now Real Madrid and Borussia Dortmund join Arsenal.
Category Content & Media
Blockchain Collectibles Gather Pace as Real Madrid and BVB Join SWAP
Fantastec’s blockchain-powered solution SWAP offers fans the chance to get digital collectibles like autographs or player cards. Now Real Madrid and Borussia Dortmund join Arsenal.
BVB, FC Bayern, La Liga: TikTok’s the Way to Approach the Fans of Tomorrow
After Inter Milan and AS Monaco, German heavyweights Borussia Dortmund have entered the popular and ever growing app TikTok – which should expose them to many young audiences across the globe.
Sunderland, Juve, La Liga: Documentaries Keep Fans Watching
All Or Nothing and Sunderland ’Til I Die showed how much clubs and streaming services benefit from documentaries. Now La Liga focus North America’s fans.
Gaming’s the Next Goldmine – And You Can Measure It
The gaming industry has become central to big brands and football clubs alike. Everyone wants a share of the pie. Yet, the value of eSports sponsorships has to be measured sophisticatedly.
eSports Stars Will be as Popular as Cristiano Ronaldo – In Time
Unpopular opinion: eSports really isn’t made for every club. Without embracing its rich culture, one cannot leverage its potential. Still, it’s kind of an “obligation", said Reza Abdolali in our exclusive interview.
Asian eSports Market Taking Digital Football to Another Level
Whoever develops a growing interest in esports should take a look at whatever happens in Asia. South Korea, China etc. really are pioneers – and European clubs can benefit from their knowledge.
MLS Launch New App for Personalised Highlights, Merch and Even Ticketing
The MLS’s new app will be customised in team colours and offer individual feeds and alerts as well as highlights, ticketing, merch and fantasy football.
The Factory for Idols – Latin America is Banking on Unique Talents for Growth
Latin America is leveraging its culture of developing great players to grow its own market, home and abroad. We spoke to LATAM experts to understand the current ambitions.
Arsenal London Offer Blockchain App for Digital Collectibles
Fans of the London club can now own and trade digital collectibles like autographs or unique video content in an app created by blockchain firm Fantastec.