Blockchain Collectibles Gather Pace as Real Madrid and BVB Join SWAP
Fantastec’s blockchain-powered solution SWAP offers fans the chance to get digital collectibles like autographs or player cards. Now Real Madrid and Borussia Dortmund join Arsenal.
Niklas Lewanczik
Niklas hat in Hamburg Medien- und Kommunikationswissenschaft und Deutsche Sprache und Literatur studiert, dann seinen Master in Deutschsprachigen Literaturen angehängt. Seither schreibt er über Digital- und Marketing-Themen, ist als Fußballfan aber genauso daran interessiert, über Innovationen und spannende Entwicklungen im Fußball zu berichten.
Blockchain Collectibles Gather Pace as Real Madrid and BVB Join SWAP
Fantastec’s blockchain-powered solution SWAP offers fans the chance to get digital collectibles like autographs or player cards. Now Real Madrid and Borussia Dortmund join Arsenal.
BVB, FC Bayern, La Liga: TikTok’s the Way to Approach the Fans of Tomorrow
After Inter Milan and AS Monaco, German heavyweights Borussia Dortmund have entered the popular and ever growing app TikTok – which should expose them to many young audiences across the globe.
Are Friendlies the Next Big Revenue Driver for Clubs?
The high-profile friendly tournament is gradually turning into a marketing and revenue machine. So, are friendlies having more economical impact than the odd matchday?
Sunderland, Juve, La Liga: Documentaries Keep Fans Watching
All Or Nothing and Sunderland ’Til I Die showed how much clubs and streaming services benefit from documentaries. Now La Liga focus North America’s fans.
Gaming’s the Next Goldmine – And You Can Measure It
The gaming industry has become central to big brands and football clubs alike. Everyone wants a share of the pie. Yet, the value of eSports sponsorships has to be measured sophisticatedly.
eSports Stars Will be as Popular as Cristiano Ronaldo – In Time
Unpopular opinion: eSports really isn’t made for every club. Without embracing its rich culture, one cannot leverage its potential. Still, it’s kind of an “obligation", said Reza Abdolali in our exclusive interview.
Spurs Revel in Opening of Their Stadium for the Ages
The Tottenham Hotspur Stadium has been officially opened. While Spurs will play their first game there soon, fans are already fascinated by a place to kick off a new era. One of success, they hope.
Spurs Revel in Opening of Their Stadium for the Ages
The Tottenham Hotspur Stadium has been officially opened. While Spurs will play their first game there soon, fans are already fascinated by a place to kick off a new era. One of success, they hope.
The Curious Case of DC Comics v FC Valencia – Who Owns the Bat Logo?
The FC Valencia celebrate 100 years, but the bat in their famed club logo has DC Comics complaining as it arguably resemles their Batman trademark too much.