Olympique Lyon Initiate Own Music Festival to Further Grow Revenue
French top club Olympique Lyon have partnered with Olympia Production and created OL Production in order to host an annual festival at the Groupama Stadium.
Niklas Lewanczik
Niklas hat in Hamburg Medien- und Kommunikationswissenschaft und Deutsche Sprache und Literatur studiert, dann seinen Master in Deutschsprachigen Literaturen angehängt. Seither schreibt er über Digital- und Marketing-Themen, ist als Fußballfan aber genauso daran interessiert, über Innovationen und spannende Entwicklungen im Fußball zu berichten.
User Spend in DAZN App Grows 9.5 Times Year-over-Year
The DAZN app was the top grossing sports app in the world in May 2019. More importantly for the OTT platform, user spend grew to 11.5 million US dollars.
How to Gain Attention and Monetise in Sports Media with Betting
Winning the battle for attention in the competitive sports media environment is hard – monetising it efficiently is even harder. Is betting the answer? [Sponsored]
Oliver Kahn at Spielmacher19 – Why the Bundesliga Faces Problems and a ‘Goalkeeper‘ Is No More
This year’s Spielmacher Conference saw one of Germany’s greatest ever players enter the stage: Oliver Kahn. He offered a bitter-sweet insight into modern football business.
Spielmacher Conference 2019 – Hamburg’s the Gate to Football Visions
The Spielmacher Conference 2019 welcomed over 1.300 attendees, more than 60 speakers and over 60 startups to once again unite football pioneers and greats, digital forward-thinkers, media, fans, brands and football’s leaders to create a unique football-centred atmosphere right in the heart of Hamburg.
Rules of Engagement: How Sportradar is Using Data to Drive Monetisation for Sports Media Outlets
Sports media are getting more diverse due to digitisation, but offer more opportunities to monetise. Data driven betting, especially in-play, could multiply revenue for media. [Sponsored]
The Curious Case of the Newcastle United Takeover – Transformation of a Football Club?
Newcastle United are in talks for a possible takeover by Sheikh Khaled bin Zayed Al Nahyan, a relative of Man City’s owner Sheikh Mansour. Would that change the club completely?
Wyscout: How to Revolutionise Scouting with Rich Video Data
Wyscout enables everyone in the football ecosystem to discover new talents, analyse team or player performances or learn about statistics using thousands of games, from any device, at any time. [Sponsored]
Bundesliga meets 433 – Global Attention for German Football
The Bundesliga will partner with digital media specialists 433 in order to provide more engaging content for fans across the world. That’s next level Social Media cooperation.
Dortmund Documentary on Amazon Prime Will Augment BVB Support
Amazon Prime will show a 4-part documentary about Borussia Dortmund’s bittersweet 2018/19 season, which is great for the BVB. And a sign of things to come.