La Liga and Microsoft Create Project to Disrupt Football
Microsoft and La Liga have teamed up to launch an Inspiration Centre for startups, in which those shall present disruptive technologies to revive football.
Niklas Lewanczik
Niklas hat in Hamburg Medien- und Kommunikationswissenschaft und Deutsche Sprache und Literatur studiert, dann seinen Master in Deutschsprachigen Literaturen angehängt. Seither schreibt er über Digital- und Marketing-Themen, ist als Fußballfan aber genauso daran interessiert, über Innovationen und spannende Entwicklungen im Fußball zu berichten.
UEFA to Launch Own OTT Platform
The disruption of traditional football coverage takes another step. European football’s administrative body, the UEFA, will launch an own OTT streaming service over the next six months. That was confirmed by Aleksander Čeferin, rigth after his re-election as the body’s…
Intel’s Multi-Angle Cameras Change the Way to Watch Premier League
The True View feature allows fans of Man City, Liverpool and Arsenal to relive action from the players’ or an aerial perspective and in a 360-degree mode.
TSG Hoffenheim Revolutionise the Matchday with Beacon Technology
Hoffenheim have seen an astonishing rise in German football. Their technological development off the pitch has them prepared for a bright future, too.
OTT Darling DAZN – What’s Next After Multi Screen and Ads?
DAZN is turning into the most appealing option to stream football. While ads might not be appreciated that much, the new multi screen feature certainly is.
No More TV – Next Generation of Fans is Social
Two-thirds of fans prefer Social Media to TV coverage of football and check Instagram daily for sports content. Fan channels are particularly popular.
No More TV – Next Generation of Fans is Social
Two-thirds of fans prefer Social Media to TV coverage of football and check Instagram daily for sports content. Fan channels are particularly popular.
FC Santos Use AI to Integrate Fans’ Opinions in Marketing Strategy
The research initiative X-ray Alvinegro helps FC Santos to detect their fans’ reaction to club operations by creating an individual interaction profile.
These Clubs Own Instagram
Being a leading football club means having a great social following today. We look at the top 7 sides, when it comes to Instagram. And it’s the Champions League, really.
Forest Green Rovers Are the Best Club in the World – Just Not on the Pitch
Forest Green Rovers from the English 4th division have 100% green energy, are completely vegan, have an organic pitch and soon a stadium designed by renowned architect Zaha Hadid.